Personas Benefiting from Relatable

Discover how Relatable addresses the unique challenges faced by different roles in the medical device industry. Each persona represents real professionals who achieve measurable results with our Product Relationship Management platform.

Specialized Solutions for Every Team

Contracting
VP/Director Enterprise Solutions, Corporate Accounts, & Analysts

Common Challenges:

  • Fire-drill RFP responses consuming excessive resources
  • Manual cross-referencing processes taking 40+ hours
  • Inconsistent competitive intelligence across teams
  • Difficulty analyzing partnership scenarios and pricing tiers

Key Benefits with Relatable:

  • 95% reduction in cross-referencing response time
  • 68% cost reduction through streamlined automation
  • Automated bulk cross-referencing for complex RFPs
  • Scenario modeling for partnership analysis
  • Dynamic pricing tier comparisons across GPO contracts
Sales
Sales leaders driving new business and customer expansion

Common Challenges:

  • Time-intensive usage data analysis limiting sales capacity
  • Lack of competitive intelligence for customer conversations
  • Difficulty creating compelling business cases for prospects
  • Manual processes preventing scalable consultative selling

Key Benefits with Relatable:

  • 99% time savings in usage data analysis workflows
  • Automated competitive pricing intelligence gathering
  • Professional business reviews demonstrating clear ROI
  • Real-time market intelligence for strategic positioning
  • Consultative selling tools that showcase economic value
Marketing
Marketing teams managing competitive intelligence and product positioning

Common Challenges:

  • Subject matter expert bottlenecks slowing campaign development
  • Fragmented competitive intelligence across multiple systems
  • Time-consuming research on competitive product launches
  • Difficulty maintaining current and accurate cross-reference data

Key Benefits with Relatable:

  • 99% faster cross-reference response times for campaigns
  • Centralized competitive intelligence storage and management
  • Dynamic master cross reference intelligence updates
  • Streamlined research on newly tracked competitive products
  • Enhanced product positioning through comprehensive market data
Technical Support
Support teams responding to field sales information requests

Common Challenges:

  • Field sales requests overwhelming support capacity
  • Manual product lookup processes taking 30+ minutes
  • Inconsistent product information across databases
  • Difficulty finding accurate competitive cross-references quickly

Key Benefits with Relatable:

  • 97% faster response times to field sales requests
  • Instant product lookup with comprehensive specifications
  • Unified product database eliminating information silos
  • Smart search and filtering for rapid information retrieval
  • Automated cross-referencing reducing manual research time

One Platform, Multiple Teams, Unified Success

Relatable's Product Relationship Management platform creates a single source of truth that empowers every team in your organization. From automated cross-referencing for contracting teams to instant product lookup for technical support, our integrated approach eliminates silos and accelerates results.

Centralized Intelligence

Single platform serving all teams with consistent, accurate data

Automated Workflows

Transform manual processes into efficient, automated operations

Measurable ROI

Proven time savings, cost reductions, and revenue growth

MedTech teams collaborating on unified Relatable platform

Ready to Transform Your Team's Workflow?

See how Relatable can address your specific challenges and streamline your medical device operations across all teams and functions.

Request a Demo